In this podcast Kate chats with tech marketing guru John Wall about customer service and how it applies to scaling businesses. in the interview Kate shares how the customer experience permeates everything in your business.

“I’ve noticed through my career that service isn’t just pouring water and pulling out a chair. It’s the entire guest experience….the full, tactile experience that they’re having. How does it feel to sit in the chair, how does it feel to walk in the door?”

Listen in for more of Kate’s insights below…

John also recently included excerpts from this podcast in his book “The Marketing Over Coffee Playbook”. Buy the paperback or kindle versions and look for Kate’s insights on pages 243-247!