Thoughtful businesses consider their employees in the same fashion as they do their customers. They know that if they create a brand that positively impacts their employees and helps them learn and grow, they will, in turn, become proud ambassadors of the brand and then stand up for it, take care of it and recommend it to others. Company culture isn’t about luck, it’s about building an experience for the people that inhabit your business for years.
Successful businesses understand the “importance of Hello”. The greeting at the first point of contact has a huge impact on the customer experience. Yet businesses often omit that same hospitality when it comes to their new hires, treating new employees as an afterthought. Being prepared sets the tone for the entire employment experience and can determine the success or failure of that employee… and your business.
Understanding that you and your actions contribute greatly to the guest experience gives you power: power to enhance the trusting relationship and power to positively impact the guest experience. You have control over yourself and control over what people will see, perceive and remember from their experience in your business.
I work with clients who live at all levels of the perfectionist scale. From owners obsessed with the minutiae of their operation, to managers who are relentless with their team and to chefs who refuse hear or accept feedback. But perfection isn’t an external existence, it is internal. It is a bar that will never be reached, it is a satisfaction that will never be achieved, it is a goal that is forever out of reach. So how does one become less of a perfectionist?
Hear Kate share her entrepreneurial journey as a guest on theMazars Private Client Services for Women Podcast “Women Entrepreneurs Thinking Outside the Box.”
Don’t get beguiled by talent; effort makes all the difference in the world. Working at something diligently is essential to learning and growing, and I always tell my students that the hospitality business is all about mastering skills. The belief that you can master a new untested skill is essential and it defines and shapes your curiosity for learning additional new skills.
Most people are uncomfortable with accepting compliments. Research has found that people avoid accepting compliments 2/3rd of the time, it’s a common issue. But there are things to know about receiving and giving compliments; here’s some insight on this complicated exchange and some tips on how to receive one graciously.
In my most recent video course for Typsy - Hosting - I share everything you need to know to be the confident host of a restaurant.
I get it. Scheduling is tough. Scheduling is thankless. But there may be nothing a manager does that has as big an impact on the smooth operation of a business. Effective scheduling impacts the guest experience, our employees’ health and well-being, and the bottom line.
Options are your friend. Options offer you various ways or methods to approach a tried and true situation and gives you the opportunity to change. When you give yourself options, you’re in the driver’s seat and not subject to the emotional states of yesterday. When you give yourself options you empower yourself to evolve your thinking.
Recently life forced me to become even more patient and purposeful about my choices; and not in the way I would have preferred. Instead, life tossed me a lesson. And I walked right into it.
Listen in as Kate joins marketing guru John Wall on his podcast Marketing over Coffee.
